Tips for Maximizing Your Return on Investment with Your Online Marketing If you have a digital marketing plan in place, chances are strong that you're already taking advantage of the opportunities available through Facebook and Google Ads (formerly called "AdWords"). What you may not know, however, is that there are ways to … [Read more...]
How to Deal with Negative Reviews
Maybe you worked hard on a case, devoting long hours and plenty of resources, but the results were not what your client expected. Maybe you got the result that your client hoped for, but the opposing party bears a grudge. Maybe you turned down a case because you thought the claim wouldn't stand up in court or because you didn't … [Read more...]
Custom Content by Experienced Attorney Writers
Targeted Website Content That Informs Prospective Clients and Appeals to Search Engines Any effective online marketing approach begins and ends with content. It's your content that brings web visitors to your site and it's your content that persuades them to contact you. That content needs to convey your professionalism, … [Read more...]
Law Blogs Written by Experienced and Knowledgeable Writers
Create a Blog That Attracts and Engages: Feed Your Firm Growth Though there are many components to a successful online marketing campaign, and all of them factor into the success of your approach, there's consensus within the industry about one thing—content is king. successful overall content strategy depends on the conception, … [Read more...]
The Importance of Attorney Expertise in Writing Online Marketing Content
If you have spent any time looking at online legal marketing services, you might wonder what differentiates the service providers. They all offer information on current laws; they all promise to help market your business. But while their services may look the same at first glance, their approaches and their depth of experience can … [Read more...]
The Importance of Online Reviews and How to Manage Them Effectively
How to Accentuate the Positive and Eliminate the Negative in Online Reviews Whoever coined the old adage about "sticks and stones" clearly never tried to build a law practice online. In the world of social media and online reviews, what people say, and what prospective clients read about you, can make or break your practice. A … [Read more...]
GetLegal to Make Joint Presentation with Google at New Jersey Association for Justice Seminar
GetLegal is proud that Google has agreed to join our panel presentation on Internet Do's and Don'ts at the 2018 Boardwalk Seminar next month in Atlantic City, New Jersey. GetLegal was invited to join the panel by a co-chair of the conference and longtime GetLegal customer. Jeffrey A. Rattikin, GetLegal's President and Co-Visionary, … [Read more...]
Internet Do’s and Don’ts for Attorneys: Creating an Effective Online Presence
Make the Most of Your Online Legal Marketing Let's face it—without an effective online presence, you're going to find it difficult, if not impossible, to compete for clients in today's marketplace. Whether you're just putting together a comprehensive internet marketing plan, or you've concluded that your existing efforts need to … [Read more...]
Grow Your Practice with Spanish Content
Tapping into the Market of Over 40 Million Native Spanish Speakers in the United States Native Spanish speakers make up 12% of the U.S. population, a consumer group of more than 40 million Americans. That's an estimated annual purchasing power of almost a trillion dollars. Only a small fraction of U.S. attorneys speak Spanish, so … [Read more...]
The GetLegal Attorney Directory – Get Listed, Get Found
Using a GetLegal Directory Listing as Part of Your Comprehensive Online-marketing Strategy Online consumers can find you in a variety of ways, from social media to a website to a directory listing. Directory listings have long been touted as simple, low-cost, low-maintenance ways to beef up your online presence. There's no doubt … [Read more...]