Use the Power of Artificial Intelligence to Build Your Legal Practice Artificial Intelligence, or AI, has been with us a long time, mostly working behind the scenes to make our lives easier. If you own or operate any type of smart technology, use a digital personal assistant, or have a social media account, you’ve felt the impact … [Read more...]
Video Production As Part of Your Legal Marketing
Effectively Using Legal Video Production to Build Your Practice If you’re looking for a powerful way to improve your online visibility and attract prospective clients for your law practice, consider legal video production. An effective video campaign can bring a wide range of benefits, including: Increase traffic and … [Read more...]
Marketing Strategies for Estate Planning Attorneys
Building Your Practice in a Competitive Market An estate planning practice offers concrete benefits: The rewards are fairly immediate, with the preparation and execution of effective estate planning documents. It's not about "winning" and "losing," so you typically have higher client satisfaction. It can be a lucrative … [Read more...]
Tips for Marketing Your Small or Startup Law Firm Online
Strategies Tailored to the Needs of Small and Fledgling Practices When you have a small or solo practice, or are just starting a new firm, you likely won't have the same options available to large or well-established firms. In most instances, you simply won't have the resources available to mount a broad and extensively visible … [Read more...]
The Google Antitrust Investigation and Legal Marketing
What's Happening and How It May Potentially Affect the Marketing of Your Practice In early September, the House Judiciary Committee joined the attorneys general of 48 states to launch a probe of the business practices of Google, Apple, Facebook and Amazon. The investigation will focus on whether the companies have violated state … [Read more...]