New Offering Facilitates Referrals, Online Chat, and Virtual Receptionist
Referrals are an effective way to build a law practice. They bring with them a built-in relationship, as well as a sense of trust. They typically have a higher conversion rate and lead to more business. And they don’t require elaborate strategies to implement as they depend primarily on word of mouth.
Statistics support the power of referrals:
- More than 80% of consumers say they trust referrals from people they know, making them more than four times as likely to obtain goods or services through that source.
- Customers who come through referrals tend to be more loyal, spending at least 10% more than customers acquired through other marketing efforts.
- Referred customers have a nearly 40% higher retention rate than non-referred customers.
But effectively generating leads through referrals can prove challenging. You may have no efficient way to gauge the satisfaction of your clients or garner leads or referrals from satisfied clients. You also may have no way to track clients who make referrals. GetLegal can help you manage referrals and gather the data you need to understand the effectiveness of referrals.
The Benefits of the GetLegal Digital Referral Program
With the product offered by GetLegal, you can identify and target the clients who are most likely to refer you to others, and you can utilize those clients as ambassadors for your practice. The product allows referrals through social media platforms or directly, using email and messaging apps. You can customize landing pages and referral e-mails to create your own unique branding opportunities and even offer reward programs to existing clients who make referrals. You also will have the capability to track conversion of referrals, allowing you to take steps to maximize results.
With GetLegal’s referral product dashboard, you get instant notification when a new referral is made, so you can take prompt action to follow up and engage with the potential new client. The tool allows you to fully automate your referral campaigns and lets you track every step of the referral process so you can fine tune or modify as necessary.
While the digital referral tool is the heart of GetLegal’s new bundled products, two other features also can help you manage your practice:
- an online chat function, which allows you to communicate with clients and others in real time; and
- a virtual receptionist to answer your phones and ask questions, so you don’t miss calls and can respond to inquiries.
At GetLegal, we have more than 20 years of experience providing digital marketing services and products to attorneys and law firms across the United States. We provide a broad array of digital marketing products and services to lawyers and law firms, including website development, search engine optimization, social media campaigns, reputation management, directory listings, customized content, and full video production capabilities. To learn about our new bundled products featuring online referral management, chat services, and a virtual receptionist, visit www.getlegalpracticebuilder.com or call 1-817-359-7030.